For weeks, advisers close to the campaign said, Mr. McCain had wanted to name as his running mate his good friend Senator Joseph I. Lieberman of Connecticut, the Democrat turned independent. But by the end of last weekend, the outrage from Christian conservatives over the possibility that Mr. McCain would fill out the Republican ticket with Mr. Lieberman, a supporter of abortion rights, had become too intense to be ignored.
Mr. McCain was comfortable with two others on his short list, Gov. Tim Pawlenty of Minnesota and former Gov. Mitt Romney of Massachusetts. But neither was the transformative, attention-grabbing choice Mr. McCain felt he needed, top campaign advisers said, to help him pivot from his image as the custodian of the status quo to a change agent like his Democratic rival, Senator Barack Obama.
Not least, Mr. Obama’s decision to pass over Senator Hillary Rodham Clinton as his running mate opened the possibility for Republicans to put a woman on the ticket and pick off some of Mrs. Clinton’s supporters.
At 11 a.m. on Thursday, at the McCain vacation compound near Sedona, Ariz., Mr. McCain invited Ms. Palin to join him on the ticket. He hardly knew her, and she had virtually no foreign policy experience, but Ms. Palin was a “kindred spirit,” a McCain adviser said. Mr. McCain was betting, the adviser said, that she would help him reclaim the mantle of maverick that he had lost this year.
Last Sunday, 24 hours after Mr. Obama announced his running mate, Senator Joseph R. Biden Jr. of Delaware, Mr. McCain met with his senior campaign team at the Ritz-Carlton Hotel in Phoenix. By then, campaign advisers said, the group had long decided that Mr. McCain’s “experience versus change” argument against Mr. Obama had run its course, to the extent that it had worked at all.
In any case, one campaign adviser said, Mr. McCain hated running as the wizened old hand of experience. Despite his embrace this year of President Bush and many of the administration’s policies, Mr. McCain, a campaign adviser said, still saw himself as the maverick who delighted in occasionally throwing political grenades at his own Party.
Ms. Palin, and not Mr. Pawlenty or Mr. Romney, would reinforce Mr. McCain’s self-image, an adviser said. She had a reputation as a reformer in Alaska, she hunted and fished, and she had once belonged to a union. Just as crucial, Ms. Palin, 44, was beloved by the party’s religious base but did not come off as shrill. “She’s conservative,” Mr. Black said, “but she’s not an ideologue.”
So, what can be gathered from this? Pretty much what I said this morning.
- That McCain wanted to revive the "maverick" brand. That appears to have been his biggest concern.
- He was concerned about solidifying his base.
- He wants to be seen as a change agent.
- He had gotten as much use out of the "experience" argument as he could and was ready to turn tables.
- Getting Hillary's voters was not a primary motivator.
The only shocker in this article was how seriously he was considering Lieberman, which would have turned his campaign from a threat into the biggest joke in the political universe.